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Not Masters of the coverage

April 10, 2009 - Neil Rudel

ESPN, the kingpin of all sports empires, has the rights to the first two rounds of the Masters this year.

And there's no early coverage available.

Seriously. The coverage started Thursday and today at 4 p.m.

Typically, when TNT or the USA Network or whichever network in the past had the first couple of rounds, you'd be able to watch it from 8 a.m. on.

For a major sporting event from THE major sports-coverage company, this is totally unacceptable.




Article Comments



Apr-15-2009 6:20 PM

ESPN has been making some strange programming decisions. About two weeks ago they allowed the Fox Soccer Channel to grasp the next UEFA Champions League from them, meaning that the network's claim to be "the World Leader in Sports" is sometimes debatable. Anyone who watched Tuesday's Champions League match between Chelsea and Liverpool probably never spent any more enjoyable hours watching a game of any type. A 4-4 match that was probably watched by the majority of TV's in the Western Hemisphere outside the USA was simply spectacular. Had it been on the Fox Soccer Channel, only a tiny fraction of the viewers would have been able to see it. Fox will make a bundle on this since they are much more savvy promoting the sport. The fact that Jim Rome has a show on ESPN also makes you wonder if the network is actually serious about their business.


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